What events are recorded by the module and sent to Google Analytics?

The module contains handlers for the events below. Emission depends on the page, theme, checkout flow and consent. A handler does not guarantee coverage of every customized flow.

• view_cart : viewing the cart.
• view_item : viewing an item, including certain combination changes or quick views.
• view_item_list : viewing an item list on pages recognized by the module.
• view_promotion : viewing the supported promotions page.
• select_item : clicking an item in a supported list.
• select_promotion : clicking an item on the supported promotions page.
• add_to_cart : adding an item through supported PrestaShop cart events.
• remove_from_cart : removing an item through supported PrestaShop cart events.
• add_to_wishlist : clicking an add-to-wishlist element recognized by the module.
• begin_checkout : starting the recognized checkout flow.
• add_shipping_info : supported selection or loading of shipping information.
• add_payment_info : interaction with recognized payment elements.
• purchase : loading a recognized confirmation page with an eligible order.
• refund : processing a refund recorded from the configured order statuses.
• generate_lead : viewing the contact form; this event does not certify form submission.
• login : clicking the recognized login element; the click does not certify successful login.
• sign_up : clicking the recognized sign-up element; the click does not certify account creation.
• search : searching through the supported standard search controller.
• video_start : the specific case of clicking a video.pvr-video-player player.

For login and sign_up, the module uses the method Website direct; it does not automatically identify every external sign-in method. A refund is recorded when the order status changes and is then processed by the store JavaScript: check reception rather than assuming an immediate send from the back office.

Google’s automatically collected events and enhanced measurement are separate from these module handlers. Test your store’s events and consult the click-event diagnostic if some are missing.

Google ecommerce event reference