How to apply specific shipping labels?
This feature is available in Google Merchant Center PRO from version 1.7.0.
The shipping_label attribute groups products that need a specific Merchant Center shipping rule. It does not set a shipping price by itself.
- Create a PrestaShop feature such as “Shipping group”, with simple values such as
fragileorbulky. - Assign a consistent value to every relevant product.
- Under Product feed management → Advanced feed options, enable shipping labels, save and open the per-category tag configuration. Map the feature to the relevant categories.
- In Merchant Center, create shipping rules using exactly the same label values.
- Update the feed and check
shipping_labeland the applicable shipping price for sample products and destinations.

Mapping the shipping-group feature to a default category.
Warning: the mapping uses the products’ DEFAULT categories.
Google expects one label value per product. If multiple feature values are present, the module combines them into one string; this does not create several independent shipping groups. Prefer one controlled value and read the shipping label specification.
Other FAQs in this category
- Where can I find my store code?
- How to add a local inventory feed in Google Merchant Center?
- How to display my product price per measure unit?
- What are the additional features for product title of the PRO version?
- How to configure my local product inventory feed?
- How to configure my special offer (promotion) feed ?
- Google Customer Reviews: How to configure the feature?
- How to create advanced custom labels ?
- What is the difference between the classical module and its Pro version?
- Google Customer Reviews: Why does my badge say "No Reviews Available" when I've already collected reviews?
- Google Customer Reviews: What are the conditions for Google to request product ratings in addition to seller ratings?
- Google Customer Reviews: Where to find my Google Merchant Center account ID?
- Google Customer Reviews: Is the program available in my country?
- Google Customer Reviews: What is the Google Customer Reviews program?
- Can I temporarily stop certain products from showing in shopping ads?
- How to display the energy efficiency class or other energy certification of my products?
- How to create advanced exclusion rules?
- What is the point of exporting the cost price of products?
- What are local inventory ads for?
- How to configure my product ratings feed ?
- How to switch from a classic GMC feed to a Pro one ?
- How do I export product features as product details?
- How do I export tags dedicated to Google AI Mode?
- Can I request the module to adapt the tax rate based on geolocation?
- How to indicate that my product is available for pre-order or that it will soon be back in stock?