What is the difference between the classical module and its Pro version?
This PRO version already includes all the features from our standard Google Merchant Center (Google Shopping) module, with, in addition, the following features:
- Tool for creating advanced product (or product combination) exclusion rules. Create exclusion rules based on feature(s), attribute(s), word(s) or sequence(s) of words, supplier(s) or specific product(s)/product combination(s)!
- Management of additional tags: ability to export the cost price of the products in order to calculate your gross margin directly in your Google Ads account and ability to export shipping labels, the energy efficiency classes of your products as well as their price per unit of measurement.
- Advanced management of product titles with the possibility of including specific terms per language in addition to the product name or using meta titles.
- Advanced custom labels management, allowing perfect segmentation and advanced configuration of your Shopping campaigns, a must-have if you are working with an AdWords/SEM agency
- Promotions feed: Export your promotional codes to Google Shopping, and display a "special offer" mention on the products concerned
- Product ratings feed: contribute to the Google "Product Ratings" program by exporting your customers reviews either from our "Customer Ratings and Reviews Pro + Google Rich Snippets" module or from PrestaShop "Product Comments" one (for PrestaShop 1.6 versions or higher than 220.127.116.11). These reviews will be collected and compiled with reviews about these same products from other sources in order to display average ratings on the products in Google Shopping results.
You also have the possibility to exclude certain reviews that contain words that are prohibited by Google.
Other FAQs in this category
- How to display my product price per measure unit?
- How to configure my special offer (promotion) feed ?
- What are the additionnal features for product title of the PRO version?
- How to create advanced custom labels ?
- How to configure my product ratings feed ?
- How to apply specific shipping labels?
- How to display the energy efficiency class of my products?
- How to create advanced exclusion rules?
- What is the point of exporting the cost price of products?
- How to switch from a classic GMC feed to a Pro one ?